It is quite observed that more and more people are accessing the web by smart phone and tablet according to the mobile marketing statistics, so it's important to take this into account in design and testing. Mobile apps and desktop apps have really grown in importance with the rise of the Smart Phone and tablet devices. Here we look at the platforms and options for engaging your users by apps - it's not just about developing your own app. Online advertising is steadily overpowering the market share from traditional media advertising. Given the potential of growth and increasing Internet penetration in India, online is set to explode in coming years. The million of Indian Internet users have become the prime target for numerous advertisers clouding the web.
There are new ways to engage audience for applications nowadays. Although the traditional advertising formats can be very effective for brand promotion and awareness, mobile advertising is rapidly gaining momentum. Mobile advertising gives new opportunities to reach audiences at the right time and in the right place to get your message across or activate use of your mobile apps and services. It's currently only used by the savvy and more dynamic for incremental reach who are taking advantage of lower costs and higher response rates where competition for ad inventory is less. The mobile ad agencies use different types of ad networks to connect advertisers to websites. The point to remember here is that don’t just follow what others have done or are still doing, adapt and iterate on each app monetization strategy and go forward with the android ad solutions and Iphone Mobile Ads which works best for your app at the chosen platform
There are new ways to engage audience for applications nowadays. Although the traditional advertising formats can be very effective for brand promotion and awareness, mobile advertising is rapidly gaining momentum. Mobile advertising gives new opportunities to reach audiences at the right time and in the right place to get your message across or activate use of your mobile apps and services. It's currently only used by the savvy and more dynamic for incremental reach who are taking advantage of lower costs and higher response rates where competition for ad inventory is less. The mobile ad agencies use different types of ad networks to connect advertisers to websites. The point to remember here is that don’t just follow what others have done or are still doing, adapt and iterate on each app monetization strategy and go forward with the android ad solutions and Iphone Mobile Ads which works best for your app at the chosen platform
