Friday 30 January 2015

Impact of Mobile Ad Campaign

Mobile Ad campaign is a campaign, usually consisting of areas like marketing, advertising, or public relations-related, through which organizations contact their audience through text messaging and internet based platforms. This form of campaigning allows organizations to reach out and establish relationships with an audience in a more individualized, intimate way. Mobile campaigns have developed from the periphery of advertising to being an integral part of an effective marketing strategy.

How one can take benefit from these mobile ad campaigns is needed to be understood. There are various ways on how they work in markets. Out of many mobile advertising types out there, most common ones are Mobile Web Banner which is top of page banner and Mobile Web Poster which is bottom of page banner. Next type which is dominating is by SMS advertising which has been estimated at over ninety percent of mobile marketing revenue worldwide. This is how the ad campaigns are utilized to enable targeting, tracking and reporting of impressions in ways not possible with other alternatives.



The mobile ad agencies use different types of ad networks to connect advertisers to websites. The point to remember here is that don’t just follow what others have done or are still doing, adapt and iterate on each app monetization strategy and go forward with the one which works best for your app. These ad networks focus on serving ads on the mobile web and within mobile apps. These serve the purpose of fulfilling the requirement of mobile ad network solutions to your advertisement needs. If you ever require such platform for your advertisement need, you can contact StratosHear Technologies for or send in your queries regarding our services to see your brand on whole new level.

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